Starter
Your business online, easy to find and easy to contact.
₹25,000 + GST$699one-time
- Up to 5 pages, designed for your business
- Enquiry form, click-to-call and WhatsApp button
- Google Business Profile and search basics
- 2 rounds of revisions
Websites
A website that brings people in, and answers them
Designed and built for your business, easy to find on Google, and connected to instant replies, your sheet and an AI chatbot as you need them. Three stages: start with one, move up later.
Inside a Botlane website
- How it's built
Looks simple. There's a lot underneath.
A good small-business website is built in layers. Scroll to take one apart.
- 01 · Foundation · every plan
Fast, secure and yours
Quick, secure hosting on your own domain. The domain, the code and every account are in your name.
- 02 · Design · every plan
Designed for your business
Laid out around what your customers need to find and do, not a template. You approve the design before the build starts.
- 03 · Content · every plan
Your services, photos and prices
What you do, where you are, when you're open and what it costs, laid out to be read on a phone.
- 04 · Found · Starter
Found, and easy to contact
Google Business Profile and search basics, an enquiry form, click-to-call and a WhatsApp button.
- 05 · Answering · Business
Every enquiry answered at once
An instant reply in your name, every enquiry saved to one sheet, and an alert to you, day or night.
- 06 · Working · Pro
Questions answered, follow-ups sent
An AI chatbot trained on your services and prices, follow-ups until they book, and a review request after.
- Three stages
Start with one stage. Add the next later.
Each stage sits on the one before it, so moving up costs only the difference.
- 01FoundationEvery plan
- 02DesignEvery plan
- 03ContentEvery plan
- 04FoundStarter · Open
- 05AnsweringBusiness · Answering
- 06WorkingPro · Working
Websites
Three stages of the same front door
Start where you are. Move up a stage later and pay only the difference.
Business
Every enquiry answered the moment it arrives.
₹55,000 + GST$1,499one-time
- Everything in Starter, up to 10 pages
- Instant reply to every enquiry, day or night
- All enquiries in one sheet, with an alert to you
- 3 rounds of revisions
Pro
Answers questions, follows up and asks for reviews.
₹95,000 + GST$2,999one-time
- Everything in Business, up to 15 pages
- AI chatbot trained on your services and prices
- Follow-ups until they book, review requests after
- First month of the Care plan included
- Fixed scope agreed in writing
- Paid in milestones
- You own the domain, code and accounts
- Move up a stage later, pay only the difference
Compare
What each stage includes
| Feature | OpenStarter₹25,000 + GST$699 | AnsweringBusiness₹55,000 + GST$1,499 | WorkingPro₹95,000 + GST$2,999 |
|---|---|---|---|
| Pages | Up to 5 | Up to 10 | Up to 15 |
| Enquiry form, click-to-call, WhatsApp button | Included | Included | Included |
| Google Business Profile and search basics | Included | Included | Included |
| Instant reply to every enquiry | — | Included | Included |
| All enquiries in one sheet, with an alert to you | — | Included | Included |
| AI chatbot trained on your services and prices | — | — | Included |
| Follow-ups until they book, review requests after | — | — | Included |
| First month of the Care plan | — | — | Included |
| Rounds of revisions | 2 | 3 | 3 |
Every website
What you get on every plan
- Designed for youLaid out around your business and your customers, not a template.
- Works on every phoneEvery page is built for phones first, then for bigger screens.
- Found on GoogleGoogle Business Profile and search basics set up, so people can find you nearby.
- Easy to contactAn enquiry form, click-to-call and a WhatsApp button on every plan.
- Yours to keepDomain, code and every account in your name. Running costs billed at cost.
- Fixed scope, paid in stagesAgreed in writing before we start, and each stage starts once its payment clears.
Questions
Questions about websites
How do I pay?
In stages. You pay for each stage before it starts, and the site goes live once the last payment has cleared. In India you can pay by UPI or bank transfer; elsewhere by card through a secure payment link.
Can I start small and upgrade later?
Yes. The three website plans are stages of the same site. If you start on Starter and move to Business or Pro later, you pay only the difference between the two prices.
Who owns the website?
You do. The domain, the code and every account we set up are in your name. If you ever stop working with us, you keep all of it.
Are there running costs after launch?
A few, paid at cost in your name and never marked up: your domain renewal each year and, if your plan has the AI chatbot or automated messages, the usage of those services. We tell you the expected amount in your proposal.
What isn't included?
Writing all your content from scratch, photography, logo design, paid advertising and online stores. We edit and structure the text and photos you give us, and we can recommend people for the rest.
Tell us about your business
A few lines is enough. We reply within one working day with questions or a fixed-price proposal for the stage that fits.